We were tasked with creating a right good visual portfolio for 2PRU Gymnastics Club, capturing the lively atmosphere and skill development within their facility. The challenge was to snap top-notch photographs and videos showcasing the children's impressive gymnastic skills, their happy engagement in classes, and the well-organised, attentive environment of the gym. This meant getting both dynamic action shots and candid moments of happiness and concentration.
On top of that, we were asked to provide an aerial overview of the gymnastics setup, showing off the scale and layout of their training area. The resulting visual content needed to properly portray the club's commitment to fostering skill, discipline, and enjoyment in a safe and supportive setting.
ABOUT THE COMPANY
Established in August 2023 by brothers Reuben and Harrison Prudames, 2PRU Gymnastics Club was born from a lockdown vision and over 30 years of their combined elite gymnastics experience.
With a mission to make gymnastics accessible and enjoyable for everyone, 2PRU fosters a welcoming, family-focused community where learning and innovation thrive, offering recreational programs for all ages (from tiny tots to adults), birthday parties, and adapted classes for children with additional needs, all within a supportive environment that prioritises fun, skill development, and a lifelong passion for the sport through dynamic and engaging sessions.
OUR APPROACH
We initiated the 2PRU Gymnastics project with in-depth consultations, ensuring a clear understanding of their vision and brand ethos. We then developed detailed content guidelines, planning music and storyboarding shots to capture the gym's vibrant atmosphere. During filming, we prioritised both minimal disruption and building rapport with the children, ensuring natural and engaging footage. Rigorous permission management was implemented in partnership with 2PRU, excluding any children without consent.
This meticulous planning and execution allowed us to deliver high-quality photographs and videos that authentically reflected 2PRU's inclusive and skill-focused environment, meeting their expectations.
