We were commissioned to produce a compelling visual narrative for Porsche Centre Leeds, focusing on their premium vehicle inventory alongside an aerial overview of their location. The challenge was to deliver striking, high-definition videos and photographs showcasing the intricate details and dynamic presence of their in-stock cars, complemented by aerial footage capturing the scale of their facility. These visuals needed to primarily highlight the exceptional craftsmanship and allure of the Porsche vehicles, whilst still providing a comprehensive view of their site.
ABOUT THE COMPANY
Founded in 1931, Porsche has ascended to become a global icon in the high-performance automotive sector. Their enduring success is rooted in a commitment to pushing the boundaries of engineering and design. Porsche has consistently prioritised performance, innovation, and a unique driving experience, cultivating a reputation for exceptional sports cars. This unwavering dedication to excellence has fuelled their global expansion and sustained success, achieving significant sales figures and maintaining a premium brand status. Porsche's legacy underscores their unparalleled expertise and passion within the competitive luxury automotive market.
Porsche designs and engineers a comprehensive range of high-performance vehicles, catering to diverse driving enthusiasts. They specialise in delivering exhilarating driving experiences, producing iconic sports cars, versatile SUVs, and groundbreaking electric vehicles for both road and track. Porsche focuses on delivering exceptional performance, cutting-edge technology, and refined luxury that epitomises automotive excellence. By combining advanced engineering with a relentless pursuit of innovation, they provide a portfolio of vehicles that redefine the boundaries of driving pleasure and performance. Their commitment to sustainability is also evident with the development of their electric vehicle range. Porsche's legacy is built upon creating vehicles that are not just modes of transport, but experiences.
OUR APPROACH
Our Porsche project began with thorough pre-production. Bespoke audio tracks were selected for vehicle videos, and each shot was meticulously planned. Mandatory airspace checks and risk assessments ensured safe drone operations. On-site, the Sigma 16mm f1.4 lens captured vehicles with expansive framing and a shallow depth of field, isolating them effectively. High-resolution RAW footage was acquired, and professional colour grading aligned with Porsche’s brand was applied in post. This streamlined process delivered a polished, visually impactful representation of their vehicles and location.
